The Very Best Oven Baked Chicken Breast

Easy to make, packed with flavor, tender, moist and juicy....this is the BEST Oven Baked Chicken Breast recipe you'll ever find. Simple to make, no messy brine.

1/4 cup brown sugar
3 tbsp smoked paprika
1 tbsp chili powder
1 tbsp garlic powder
1 tbsp onion powder
1 tbsp dried thyme
1 tsp cayenne pepper, optional
1/2 tsp kosher salt
1/2 tsp ground black pepper
4 whole boneless, skinless chicken breasts
1/4 cup butter

In a medium bowl, whisk together the brown sugar, paprika, chili powder, garlic powder, onion powder, thyme, cayenne pepper, salt and pepper.

Place the chicken breasts in a large zip top bag and pour the seasoning over the chicken. Shake the chicken to coat.

Transfer the chicken to the refrigerator (still in the bag) and marinade for 30 minutes or up to 24 hours.